Partnering with Informa, our team delivered a 4 day digital marketing and leadership workshop to the marketing and communications team across the Ministry of Culture, Saudi Arabia to a team of 24 delegates

Covering a range of modules and learning outcomes:
- learn skills to master digital marketing tactics, strategic planning, and omni-channel marketing campaigns
- plan effective strategy and marketing communications
- understand fundamentals of communication in the digital era for customer experience enhancement
- utilise diverse digital channels, and ethical considerations in analytics and data usage
- adapt essentials of budgeting, team building, strategic thinking, and developing a comprehensive digital strategy